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Market Research

The Ultimate Guide to Harper’s Bazaar Magazine. Should You Subscribe?

This is the last blog post in my mini-series of magazine reviews. This blog post will be a comprehensive, full-year review of Harper’s Bazaar magazine. Harper’s Bazaar states that it “has everything you need to stay current with the latest style trends… everything from seasonal makeup looks to nail trends, Harper’s Bazaar covers your style from …

Market Research

InStyle Magazine: One Year in Review. Should You Subscribe?

This week’s blog post is a continuation of my fashion magazine review mini-series. This week I will be reviewing InStyle magazine and will provide my thoughts and opinions on whether or not you should subscribe to it. Last year I was gifted a year-long subscription to InStyle magazine and this post is my comprehensive review. …

Market Research

One Year Review of SHAPE Magazine: Is It Worth It?

Last year I was gifted a year-long subscription to SHAPE magazine. This blog post will be a comprehensive review of the magazine and will discuss whether or not I recommend subscribing to SHAPE magazine. SHAPE magazine prints 10 issues a year and retails for $10 a year from Magazine Store (link). Use code “THANKS20” for …

Market Research, Sustainable Fashion

Consumers Care About Sustainable Packaging. This is How To Make Packaging More Sustainable.

According to the United States Environmental Protection Agency (EPA), the packaging industry is responsible for 40% of plastic pollution which is equivalent to ⅓ of all household waste. Most packaging pollution is due to the growth of the eCommerce industry. Consumers care more about sustainability and are using their purchasing power to move the eCommerce …

Market Research, Trend Watch

Trend Watch: The Trends WGSN Forecasts For S/S 22

Through my internship I was invited to attend WGSN’s Spring/Summer 22 Trends Digital Discovery Session. The event took place today and was very inspiring. This blog post will provide a recap of the event and will cover the trends forecasted for next year. This is the first seminar I was invited to and I am …

Boston, Market Research, Travel, Trend Watch

Top 3 Popular Outfits For a Night Out in Boston

This past weekend I attended my friend’s college graduation in Massachusetts. On Saturday we went into Boston and had dinner on Newbury Street. Our outdoor dining table was practically on the street, making it perfect for people watching. If you have never been to Boston, Newbury Street is a popular destination filled with boutiques, restaurants, …

Sustainable Fashion

10 Sustainable Swimwear Brands to Check Out This Summer!

Summer is just around the corner which means swimsuit season is near! You may be rummaging through your wardrobe, assessing your swimsuit situation, and notice that you want to purchase a new suit for the season. If you are looking for a new suit, check out these 10 sustainable swimwear brands. This blog post features …